Who should visit the Photo & Video Experience?

01. Mobile phone photographic enthusiasts

02. Photographers of all skill levels

03. Creative professionals and advertising agencies

04. Videographers, Cinematographers and Filmmakers

05. Specialists photo & video professionals

06. Photojournalists and media

07. Students and educators

08. Tech enthusiasts and hobbyists


Event features


PHOTO & VIDEO EXPERIENCE

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VIP/Professional photographers

Exclusive hospitality area that caters for the Professional photographer. High-level workshop content aimed to satisfy the needs of the pro and exclusive show specials for VIP guests.

Workshop content

Workshop content will be varied to suit the skill level of the novice/amateur photographer to the hobbyist, semi-pro and professional photographers.


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Interactive feature zones

Dedicated interactive zones that will provide a range of feature areas where users can experience equipment in a simulated environment such as; a wildlife zone, fashion show areas, macro shooting area, action photography areas a green screen zone as well as many others.

Green screen zone
Visualize yourself in any part of the world or create a scene of your fantasy. By creating backgrounds and illusions to see yourself standing at the top of the Eiffel tour or walking through the dungeons of a castle. Turn your dreams into reality at this visionary zone.

Lighting concepts studio
Elinchrom will help you discover an impressive selection of lighting concepts to transform your studio and illuminate your images. Get the best texture, vibrancy of colour and luminosity on your subjects by controlling and manipulating the light correctly.

Action photography zone
The world is full of movement. How can you capture it in a single image? Lamborghini South Africa has joined the Photo & Video Experience as the official vehicle sponsor of the track activation to help us perfect those hair-raising visuals!

Fashion area
Calling all fashionistas, glamour photographers & bloggers to the fashion area as we are excited to welcome the world-renowned David Tlale who will showcase his latest show stopping international designs, and Biji La Maison whose designs are worn by numerous celebrities. Photographers in this category will be able to hone their skills through demos and active fashion shows.

A splash of colour
Godox, catering for the creatives who love movement, look forward to experiencing a splash of colour with an array of lights, glitter, acrobats and something extra special that allows you to capture colour in motion and magical upshots. This is the area to add vibrance to your images.

Videography and sound effects
Experience film and cinematography with the latest gear, capturing your very own movie scene and trailers. Use a big set camera whilst capturing actions, shooting live scenes as you would see it in a real live movie set. Enhancing movement and emotion through sound and creative ways of recording, this feature zone will blow your mind.